International Petroleum Corp (IPC) is an oil and gas exploration and production company with a high-quality portfolio of assets located in Canada, Europe and South-East Asia. One of their projects is a heavy oil play in northwestern Saskatchewan in partnership with the Onion Lake Cree Nation.

Nubix worked with IPC to create a downloadable Apple TV “channel” - along with companion native iOS and Android apps - that demystifies all aspects of the operation using animations, graphics and videos. Topics include environmental stewardship, water usage, a primer on thermal operations, a history of the partnership, products made from petroleum, and more.